I was responsible for rebranding this online information storage site, which previously went by the name "The Black Book". It was decided that a rebrand was needed because the old name didn't really describe the functino of the site, and the old site was starting to look a bit dated.
I designed the new logo using some stock imagery and customising it to better suit it's new function as a logo - scaling it down, removing some more intricate details and replacing some elements such as the dial which now better represents the 'o' in 'personal'.
For the site itself, I went for something a bit lighter and cleaner than the old site, as there were some fairly dark elements in the old design. I seperated out things like the login box and testimonial into their own nuggets to give them a bit more definition and still keep the design quite light.
Click here to visit My Personal Safe
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